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Showing posts from July, 2023

*Advertising: The representations of women in advertising

  Blog tasks: Representations of women in advertising The following tasks are challenging - some of the reading is university-level but this will be great preparation for the next stage in your education after leaving Greenford. Create a new blogpost called 'Representations of women in advertising' and work through the following tasks. Academic reading: A Critical Analysis of Progressive Depictions of Gender in Advertising Read  these extracts from an academic essay on gender in advertising by Reena Mistry . This was originally published in full in David Gauntlett's book 'Media, Gender and Identity'. Then, answer the following questions: 1) How does Mistry suggest advertising has changed since the mid-1990s? Mistry says that since the 1990's advertising has increasingly employed images in which the gender and sexual orientation of the subjects are purposefully ambiguous.There are also a growing number of distinctly homosexual images. 2) What kinds of female ster

Y12 exam - Media Paper 1: Learner response

  1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to). 27= B WWW: Section A is suberb, particularly question 3. The challenge now is hitting that level consistently through. EBI: Revise audience and industries for Blinded By The Light, organisation and paragraphing needed for the longer questions. 2) Read  the mark scheme for this exam carefully , paying particular attention to the 'indicative content' for each question. This is some of the best analysis you can do as it gives you an idea of what the exam board is expecting. For your LR blogpost, identify  ONE  point you could have added for the first three questions in Section A: Q1 (unseen text) additional point/theory:  The black and white colour scheme offers connotations of class, traditional and style with the limited use of red drawing attention to the brand logo. Q2 (unseen text and CSP) additional point/theory/CSP reference:  Representation of gender reinforces Judith Butler’s i